The story of Magic Wand began in 1968, one year before man walked on the moon and about six months before bell-bottom pants became fashionable for the FIRST time. It was then that the Magic Wand—the ORIGINAL personal massager—was first introduced. No one expected this unassuming device to become one of the most recognizable products in the world. The Magic Wand Original is the perfect example of "tried and true." In fact, very little has changed about it over the past 50 years—except its name. While the manufacturing hasn't changed, the name was updated to simply "Magic Wand" in the early 2000s.